Free Teleseminar January 17th, 8-9pm EST PTA President Rick Frishman will interview "Story Merchant" Dr. Ken Atchity (Ph.D. Yale). Ken is a former professor of comparative literature, who now manages Atchity Entertainment International (literary management and motion picture production); and The Writer's Lifeline, Inc. (making writers ready for representation). His companies specialize in shaping stories that work both in New York publishing and Hollywood, and have developed 7 bestsellers. Ken has authored four books for writers, and has produced over 20 films for television and theatrical release. He has spoken at dozens of campuses and writers' conferences on all aspects of commercial storytelling and the creative process.

Ken will enlighten us with answers to the following:

• What are the essential components for succeeding in Hollywood?
• What involvement can I expect once I sell my book?
• What's the difference between what an agent can do for me and what a literary manager can do?
• Do I need both an agent and a manager?
• Should I sell my book to a publisher first, or to Hollywood first?
• What is literary management, and why do writers need it today?
• How to make your book project film-friendly.
• What do producers do?